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eichberg|consulting
market strategy consulting for 
agribusiness and trade shows

the profile

Education

B.Sc. Agr.  University of Hohenheim, Stuttgart (DE)

  Agricultural Engineer main focus on agricultural technology

 

 

Professional Experience

2009 - today  self-employed management consultant  

eichberg|consulting market strategy consulting for agribusiness and trade shows

 

2009 - 2010 Managing Director

Kincannon & Reed - Global Executive Search for Food, Agribusiness, and Life Sciences   

 

2004 - 2008 Project manager AGRITECHNICA

The world’s largest and leading trade show for modern ag technology based on the fair grounds in Hanover.

Execution 2007: more than 2,150 exhibitors, thereof 42% from abroad, 340,000 attendees thereof  72,000 from abroad. Indoor in 16 halls with 300,000 sqm gros
floor space.
Responsibilities and Achievements:

Responsible for the preparation, organisation and execution of the world’s leading trade show in ag technology. Special focus on strategic development and global expansion. In charge of building strategic alliances and the organizational alignment.  Contact for key accounts. Representing the Agritechnica at international meetings and exhibitions.

Realized development of the show from Europe’s leading show with 1,300 exhibitors to global no. 1 position with 2,200 exhibitors within 2 events held. Raising number of international exhibitors at 100% from 450 to 920 in 2007.
 

2001 - 2004  Division manager agricultural technology and deputy GM

DLG Test Center Gross-Umstadt: Test service provider for ag technology, municipal and gardening equipment

 

1999 – 2001  marketing manager

DLG Test Center Gross-Umstadt: Test service provider for ag technology, municipal and gardening equipment

 

1996 - 99 Sales and marketing responsible, assistant to MD

Rauch Landmaschinenfabrik GmbH, Sinzheim—Family owned ag machinery producer

 

 

 

Experience - Education - Practice

 

Profil

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